CCM SHARING

Today, Shopee Malaysia hosted the Future of E-Commerce with Malaysian Influencers, a virtual forum discussing the relatability of influencer community online. The panel featured four keynote speakers: Hanita Sayuti (Shopee Bintang Seller), Nikki Wong (Shopee Livestream Influencer), Syazwani Md Saad (Shopee Affiliate), and Mr Kenneth Soh (Head of Marketing Campaigns at Shopee Malaysia).

Shopee, Malaysia’s leading e-commerce platform, studied the impact of Malaysian influencers on informing Malaysians’ purchase decisions online. Shopee’s marketplace study* examined the motivational structures of 2,459 buyers, consisting of Gen-Z (40%), Millennials (36%), Generation X (17%) and Baby Boomers (7%), in following influencers.

Shopee reveals what drives Malaysian consumer loyalty to their favourite brands online in its October 2022 study ‘Winning Malaysian Loyalty on E-Commerce’*. For official brands with storefronts on Shopee Mall, repeat purchases are driven by value-added services and guarantees. 87% of Malaysians surveyed prefer Shopee Mall official brands due to 100% guaranteed authentic products, hassle-free returns, and free shipping. The remaining 13% feel rewarded by exclusive product launches and Shopee Brand Memberships.

Shopee continues to offer more value and fun for shoppers and sellers during its 9.9 Super Shopping Day. The start of the End of Year Sale season concluded on a high, with local sellers in Malaysia who were participating in Shopee’s 9.9 Super Shopping Day for the first time achieving an average sales uplift of more than 5 times on 9 September, compared to a usual day. Health & Beauty, Home & Living and Mobile & Accessories emerged as the top categories sold during the shopping festival’s peak day.  Interestingly, despite the recent announcement that face masks are no longer mandatory indoors except in certain situations, masks were still one of the most sought-after products on 9 September. Treats and snacks for cats and storage products such as folding boxes, cake boxes and paper bags also proved to be a hit among consumers. The latter may be a sign that local sellers are preparing for anticipated orders in the coming months.  Those living in Johor Bahru, Kinta, S...

Director of Shopee Malaysia Kavan Sito emphasised that the platform stays committed to helping more people and businesses access the benefits of the digital economy through technology.   Shopee seeks to help local sellers attract more new and returning customers on the platform with new and more collaborative seller marketing tools.

  ShopeeFood invites everyone to join the Order & Win Contest and stand a chance to win prizes worth up to RM10,000. With an array of exciting prizes ranging from MMX Cordless Vacuum Cleaner, MMX Rotisserie Oven, MMX Hand Blender & Food Processor, and ShopeeFood vouchers to be won, you can also double your chances of winning by ordering from any Super Deals restaurants. To participate, simply follow the official ShopeeFood Instagram account ( shopeefood_my ), order RM25 and above from ShopeeFood between now till 14 June and like/comment your ord er ID on this  link  to enter. Lucky winners will be announced on 30 June 2022. Here are 3 WAYS to maximize savings on ShopeeFood Day: Make the best of limited-time vouchers Get your favorite snacks from popular joints like Bean Jr, Dao Desserts, or Lol Soon Kee Desserts that will surely tickle your taste buds, and redeem limited-time vouchers up to 65% daily between 3PM to 5PM. Enjoy FREE delivery to the fullest Surprise ...

***  Attendees will have the chance to gain early access to Shopee’s Year-end Mega Campaign packages and special attendee-only deals Returning as a hybrid event, Shopee will hold its annual seller summit on 16th June 2022 at Sunway Resort, Petaling Jaya, sharing key insights on how sellers can sustain their business growth online. The theme Level Up: Driving Growth Together, features a series of talks and panel discussions from industry leaders and distinguished experts. Shopee will also highlight support initiatives that will empower sellers to unlock new milestones. Tips and tricks from industry experts Participants can look forward to gaining insights on boosting sales by tapping into Shopee’s ecosystem to understand new consumer behaviour. This includes leveraging the in-app engagement features such as Shopee Live and Shopee Feed to connect sellers with consumers, forging a personalised, engaging and social shopping experience. With the economy transitioning into the new norm, ...